Notes from the start line.
What 412 clubs have taught us about getting people out of bed on a Saturday, and back the week after.
Written by the people who build Pacer, most of whom also lead a Saturday group.
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Sep
29
Club life
7 min read
Keeping a club running from November to March
Every club loses people when the clocks change. The ones that come out of winter bigger than they went in do four small things in October, and none of them is a motivational post.
Corinne Fairweather
Co-founder
Read the post
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Sep
15
Club life
6 min read
Desmond Quaye
The first Saturday is the only one that matters
84% of members who come back for a second run are still coming three months later. Almost everything that decides whether they come back happens in the first ten minutes of the first run.
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Sep
1
Pace groups
7 min read
Corinne Fairweather
How to split pace groups without splitting the club
One big group feels friendly and quietly loses a third of the people in it. Here is how to choose the paces, name the groups and keep the back as cared for as the front.
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Aug
18
Run leads
5 min read
Owen Tak
What a sweeper actually does
The person at the back is the most important volunteer a club has, and usually the least briefed. A one-page job description, taken from the clubs that never lose anyone.
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Aug
4
Routes
6 min read
Lucía Ferrer
Drawing a route people can follow in the dark
A good club route is not the prettiest line on the map. It is the one a new member can run without a phone in their hand. Five rules from the 2,318 runs posted last month.
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Jul
21
Club life
5 min read
Desmond Quaye
The coffee is the point
Clubs that sit down together after the run keep their members about twice as long as clubs that scatter at the finish. The run gets people there. The twenty minutes after is the club.
Try it on this Saturday
Post one run, send one link to the group chat and see who says yes. The first 40 members are free.